Developed in response to Walter Benjamin's essay A Short History of Photography, these images are a play on the quote "When a photograph frees itself from physiognomic, political, and scientific interest, then it becomes creative". Using creative photography and the visual appeal of commercial food photography, I explored contemporary image making that captures their audience through aesthetics and illusion to create a body of work that examines the commercial type image. Here, I presented two types of images, one that resembled commercial, whereas the other that represents concept and construction of the image itself. This is then followed by several experiments looking into how colour can affect the visual appeal of the commercial style photograph.